Innovative. Impactful. Self-sustaining. The goal?
“Changing the paradigm of giving, of investing. Create profits from the poor to profit for the poor.”
Three billion people cook their meals over an open fire. Because of this, women and children are dying from smoke inhalation, deforestation and extensive greenhouse gas emission are rampant, and women are forced to spend long, laborious hours gathering wood to fuel these fires.
Thankfully, there is a solution.
The Rocket of Change:
The Paradigm Project sells efficient stoves, water filters, solar lights, and other socially innovative products to those living at the base of the economic pyramid primarily in Kenya and Guatemala.
Their stoves reduce carbon emission, which Paradigm then leverages for profit by selling the carbon offsets to corporate buyers in the US and Europe who are looking to reduce their carbon footprint.
Here is Paradigm’s ingenious investment model:
The entire process:
Neil Bellefeuille, CEO and Co-founder, and Greg Spencer, Co-founder, started The Paradigm Project, “to be a vehicle for sustainable and scalable change with the overarching goal to empower developing world communities with project ownership and a path to determining their own future rather than relying on handouts to keep them going.”
The vision Bellefeuille has for The Paradigm Project is to have, “5 million clean burning, efficient cookstoves by 2020 impacting the lives of 25 million people.”
So how can you get involved? How can you use your professional or personal resources to become a “rocket of change”?
Invest in a project, becoming a part of the paradigm change in generosity.